Case Study

Brand Creation, Full-Stack Marketing & Franchise Launch

Budu Sushi

0

ROI on initial digital ad spend

0

increase in walk-in traffic from Google Maps

0

from idea to full franchise-ready brand

The Challenge

Budu Sushi started as an idea — and needed to become a scalable business. Everything had to be built: the brand, the platform, the product matrix, the presence, and the marketing engine behind it.

The Solution

Developed a brand from scratch: name, identity, voice, visual system
Designed and launched the website + mobile app
Created a local promotion strategy (Google Maps, events, storefronts)
Produced photo/video content & full social media strategy (SMM & SERM)
Executed targeted ads across Google & Meta platforms
Developed product matrix & customer segmentation model
Launched the franchise model with full brand and operational packaging
Printed offline materials: menus, packaging, and promo assets

The Results

0 → full brand launch in under 90 days
+320% ROI on initial digital ad spend
Google Maps optimization led to +78% increase in walk-in traffic
Franchise model successfully launched and now scaling

"We went from nothing to a full brand with loyal customers and a ready-to-scale franchise — in record time."

— Artem Kitaev (Founder BUDU SUSHI)

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